Packaging the brand : the relationship between packaging design and brand identity /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Lausanne, Switzerland : La Vergne, TN :
Ava Academia ; Distributed in the U.S. & Canada by Ingram Publisher Services,
c2011.
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Series: | Required reading range. Course reader.
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Subjects: |