The growth gamble : when leaders should bet big on new businesses and how to avoid expensive failures /

Bibliographic Details
Main Author: Campbell, Andrew
Other Authors: Park, Robert
Format: Book
Language:English
Published: London ; Boston : Nicholas Brealey International, 2005.
Subjects:
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245 1 4 |a The growth gamble :  |b when leaders should bet big on new businesses and how to avoid expensive failures /  |c Andrew Campbell & Robert Park. 
260 |a London ;  |a Boston :  |b Nicholas Brealey International,  |c 2005. 
300 |a xv, 321 pages :  |b illustrations ;  |c 24 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a The challenge of new businesses -- Beating the odds -- The difficulties of building new legs -- When low growth is better than gambling -- The new business traffic lights -- Diversification -- Searching for new businesses -- Is there a role for corporate venturing? -- Positioning and supporting a new business -- An age of realism. 
650 0 |a Conglomerate corporations  |x Planning. 
650 0 |a Conglomerate corporations  |x Management. 
650 0 |a Corporations  |x Growth.  |0 http://id.loc.gov/authorities/subjects/sh85032941 
650 0 |a Business planning.  |0 http://id.loc.gov/authorities/subjects/sh85032906 
650 0 |a Corporate culture.  |0 http://id.loc.gov/authorities/subjects/sh85032896 
650 6 |a Conglomérats (Économie politique)  |x Planification. 
650 6 |a Conglomérats (Économie politique)  |x Gestion. 
650 6 |a Sociétés  |x Croissance. 
650 6 |a Culture d'entreprise. 
650 7 |a Business planning.  |2 fast  |0 (OCoLC)fst00842819 
650 7 |a Conglomerate corporations  |x Management.  |2 fast  |0 (OCoLC)fst00875144 
650 7 |a Conglomerate corporations  |x Planning.  |2 fast  |0 (OCoLC)fst00875149 
650 7 |a Corporate culture.  |2 fast  |0 (OCoLC)fst00879624 
650 7 |a Corporations  |x Growth.  |2 fast  |0 (OCoLC)fst00879875 
700 1 |a Park, Robert.  |0 http://id.loc.gov/authorities/names/no89002067 
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